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Date:
March 12, 2021

How a tech startup is helping streaming TV services

How a tech startup is helping streaming TV services comply with local laws and avoid cultural missteps as they expand internationally

  • Tech and data firm Spherex is unveiling technology to help streamers “culturalize” their content, Ashley Rodriguez reports.
  • Spherex CEO told Insider about some of the challenges in tailoring content for local markets.
  • Spherex generates local age ratings and has new tools that help with custom art and personalization.

Source: Business Insider Newsletter

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To determine the award winners, the DEG enlisted a distinguished judging panel comprised of a cross-section of leaders representing entertainment technology. Among other factors, the judging panel based its decision on the candidates’ contribution to a key goal or priority within the technology and operations function.

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